Google Search goes local
Google Search is trying to cover more local news from a local perspective. They think that local writers from blogs and news media in the local area report better then for example AP or Reuters.
On the Google Blog Sharad Jain said the following
“We are constantly improving our algorithms to bring you a better organized, more relevant selection of the day’s news. This is an ongoing process, but in the past few months we have been working on a number of improvements that we hope bring us closer to this goal. While many of these aren’t new features that you might notice right away, we hope they’ll provide a better experience.
So instead of just seeing the most recent publishing activity for a breaking story, we highlight the sources which brought you the information in the first place. Once there’s new information from another source, we update our results so you get any new developments to the story.
We have started actively promoting high quality local reporting in addition to coverage from foreign sources. This means we try to find sources at the scene of a story who are doing original reporting
.”
I think this is good news for example one of our sister blogs that writes about Travel warnings in Thailand and that should get a bigger attention since many people travel to Thailand every day.
